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The complete guide to Composable Customer Data Platforms
Aug 15
Self-serve tooling created a boom of full-stack and T-shaped marketers. Modern marketers now also need a strong data foundation.
Find out how a data management platform can help you target anonymous users on your website.
Announcing our integration with BigQuery continuous queries
Salesforce Audio Studio is no more, so what are the alternatives?
Should you wait for Adobe Audience Manager to be retired, or should you start exploring alternatives now?
Discover how and why more retailers than ever are turning to loyalty programs to drive growth.
Is Salesforce Data Cloud a viable option for customer data use cases? Should you buy it?
The ultimate guide to data modeling
Learn why data modeling underpins everything you do in your business and is essential for driving business outcomes.
Get out of data jail: break free from Adobe and Salesforce’s data platforms
Adobe and Salesforce want you to pay big bucks for their data platforms. Your data warehouse is a better solution.
The complete guide to marketing campaigns
Learn how you can use data to build highly personalized and targeted marketing campaigns that drive growth for your business.
The ultimate guide to audience managers
Learn why marketers use audience managers to personalize their marketing campaigns.
The ultimate guide to journey builders
Learn why journey builders are the secret to creating great marketing campaigns.
The best Treasure Data alternatives and competitors
Discover the best alternatives and competitors to Treasure Data.
Offsite: the next frontier for retail media
How and why retailers are setting their eyes on offsite channels to expand their retail media networks
Feature spotlight: building journeys in Hightouch
Marketers use Hightouch to build flexible, cross-channel journeys powered by all of their data.
What is data collection?
Learn how data collection is important to power your analytics and business use cases.
What are lookalike audiences and how do they work?
Learn why lookalike audiences are so important and how you can use them to drive conversions and increase return on ad spend.
What is marketing analytics? (Everything you need to know)
Learn why marketing analytics is so important and how to use it to increase the ROI across your marketing channels.
The best ActionIQ alternatives and competitors
Discover the best alternatives and competitors to ActionIQ.
Introducing Hightouch’s Kameleoon integration
Power experimentation and personalization with all of your customer data
Introducing Hightouch’s Attio integration
Power Attio, the next-generation CRM, with your full data from the warehouse.
The Best mParticle alternatives and competitors
Discover the best alternatives and competitors to mParticle.
Boosting ROAS: How Conversion APIs make your paid media campaigns smarter
Among the many AI investment strategies, there is one that should be at the top of your list but probably isn’t...
No more silos: act on all your data with Hightouch and HubSpot
Take action on customer data insights and incorporate customer trends into every aspect of your go-to-market strategy by connecting Hightouch & HubSpot.
The best Adobe Real-Time CDP alternatives and competitors
Discover the best alternatives and competitors to Adobe Real-Time CDP.
The best Amperity alternatives and competitors
Discover the best alternatives and competitors to Amperity.
Governance shouldn’t be a four-letter word
Our commitment to deeply invest in features that make it easier than ever to govern data effectively.
The best Salesforce Data Cloud alternatives and competitors
Discover the best alternatives and competitors to Salesforce Data Cloud.
Enterprise-ready on day 1
Hightouch makes it easy for any company to govern its data and manage how employees put it to work.
Announcing Hightouch's Common Room integration
Power a unified view of your customer with your data warehouse to automate using every signal across product, CRM, website, social, community, open source, and more.
What is audience segmentation? (use cases + tools)
Learn how audience segmentation can increase your conversions by being able to create relevant messaging.
The top 10 enterprise CDPs
Learn everything there is to know about the top 10 enterprise CDPs on the market today.
Iceberg and the rise of the Lakehouse
Apache Iceberg won’t just change data storage. It’s going to change how data works in every industry.
Retargeting vs. remarketing: which one should you choose?
Learn how you can use retargeting and remarketing to convert potential customers and drive engagement with existing or dormant customers.
The best RudderStack alternatives and competitors
Discover the best alternatives and competitors to RudderStack.
Announcing Campaign Intelligence: self-service analytics for marketers
No more asking data teams for help or hopping between tools. It’s time to unlock the data warehouse for marketers.
What is Simon Data?
Learn everything there is to know about Simon Data, including products, key features, real-time capabilities, and pros/cons.
What is Treasure Data CDP?
Learn everything there is to know about Treasure Data, including products, key features, real-time capabilities, and pros/cons.
What is product analytics?
Learn how to leverage product analytics to understand behavioral data to deliver personalized experiences to your customers.
CDP vs DMP: how are they different?
Learn the difference between CDPs and DMPs and how to use them to build and reach wider audiences for your marketing campaigns.
