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The complete guide to Composable Customer Data Platforms
Apr 30
Among the many AI investment strategies, there is one that should be at the top of your list but probably isn’t...
Take action on customer data insights and incorporate customer trends into every aspect of your go-to-market strategy by connecting Hightouch & HubSpot.
Discover the best alternatives and competitors to Adobe Real-Time CDP.
Discover the best alternatives and competitors to Amperity.
Our commitment to deeply invest in features that make it easier than ever to govern data effectively.
Discover the best alternatives and competitors to Salesforce Data Cloud.
Hightouch makes it easy for any company to govern its data and manage how employees put it to work.
Announcing Hightouch's Common Room integration
Power a unified view of your customer with your data warehouse to automate using every signal across product, CRM, website, social, community, open source, and more.
What is audience segmentation? (use cases + tools)
Learn how audience segmentation can increase your conversions by being able to create relevant messaging.
The top 10 enterprise CDPs
Learn everything there is to know about the top 10 enterprise CDPs on the market today.
Iceberg and the rise of the Lakehouse
Apache Iceberg won’t just change data storage. It’s going to change how data works in every industry.
Retargeting vs. remarketing: which one should you choose?
Learn how you can use retargeting and remarketing to convert potential customers and drive engagement with existing or dormant customers.
The best RudderStack alternatives and competitors
Discover the best alternatives and competitors to RudderStack.
Announcing Campaign Intelligence: self-service analytics for marketers
No more asking data teams for help or hopping between tools. It’s time to unlock the data warehouse for marketers.
What is Simon Data?
Learn everything there is to know about Simon Data, including products, key features, real-time capabilities, and pros/cons.
What is Treasure Data CDP?
Learn everything there is to know about Treasure Data, including products, key features, real-time capabilities, and pros/cons.
What is product analytics?
Learn how to leverage product analytics to understand behavioral data to deliver personalized experiences to your customers.
CDP vs DMP: how are they different?
Learn the difference between CDPs and DMPs and how to use them to build and reach wider audiences for your marketing campaigns.
What is Facebook CAPI?
Find out how Facebook CAPI is the perfect replacement for third-party cookies and how you can continue to send conversion events to improve your ad effectiveness.
Three ways you can set up Facebook CAPI
Don’t let the death of the Pixel stop you from sending conversion events to Facebook. Learn the three methods you can use to set up and send data to Facebook CAPI.
How Knock uses Hightouch’s HTTP Request destination to power notifications
Knock has made it easy to send notifications from the data warehouse by using our flexible and customizable HTTP Request Destination.
The best Simon Data alternatives and competitors
Discover the best alternatives and competitors to Simon Data.
Introducing Match Booster Anonymous: ad retargeting for a cookieless world
Welcome to the future of anonymous retargeting—where privacy and performance coexist.
Introducing: Identity Resolution Waterfalls and Profile Inspector
Two powerful new features that make the best warehouse-native identity solution even better.
What is Amperity?
Learn all about Amperity CDP, including: core features, capabilities, and product offerings.
What is Adobe CDP?
Learn all about Adobe CDP, including: core features, capabilities, and product offerings.
What CDPs got right–and wrong–about behavioral events
Customer Data Platforms put themselves on the map with event collection and real-time event streaming. They’ve left room for improvement.
Introducing event streaming: sync data to tools in real-time
It’s easier than ever to forward real-time behavioral event data directly to downstream destinations.
Announcing Hightouch’s data clean room solution with Google Cloud’s BigQuery
Make the most of your advertising data with Hightouch and BigQuery.
What is campaign analytics?
Learn how you can use campaign analytics to conduct experiments, measure campaign performance, and build personalized experiences for your customers.
What is web analytics? (Use cases + tools)
Learn how you can use web analytics to build personalized experiences for your users and increase conversions on your website.
What are data contracts & how do they work?
Master the art of Data Contracts to safeguard your data quality and improve the impact data has on your business.
What is a MarTech stack (and how to build one)?
Learn exactly what a MarTech stack is, how you can build one, and how it can bring efficiency to your business.
What is RudderStack?
Learn all about Rudderstack's core features, capabilities, and product features.
How to raise $1 Million (CEO explains startup funding)
Getting funding for a startup can be hard. What exactly do you need to raise money from investors? Tejas walks through what you need at each stage.
Syncing suppression audiences across Ad Platforms
Learn how to stop wasting ad spend on customers you can’t sell to and boost your ROAS on all ad platforms. All in just minutes.
Rethinking the CDP with Chime
Learn how Chime explores new ways to drive personalization at scale.
How to create customer-centric experiences by activating your data
Getting data for your customer-centric experience can be difficult. But it doesn't need to be. Choose the Composable CDP way.
Leveraging customer data to drive experiences that win with Cars.com
How Cars.com leverages Hightouch and Iterable to create hyper personalized email experiences.
Navigating the new era of cookieless advertising
The cookie apocalypse doesn't need to feel so chaotic. Dive into the new technologies and first-party data strategies that performance marketers are embracing.
