Enterprise-ready platform features
By team
By industry
For marketing
For advertising
Featured
Learn about the benefits of a Composable CDP and how it compares to a traditional CDP solution
All integrations
Popular sources
Popular destinations
Popular extensions
Explore
Documentation
Get started
The complete guide to Composable Customer Data Platforms
Mar 6
Actable's detailed framework for accelerating enterprise-level customer data initiatives and driving business outcomes.
Learn why an ETL pipeline is essential for data analytics and data activation.
Learn everything there is to know about Snowflake pricing so you can estimate your usage and costs.
Learn the differences between a data warehouse and a database such as the different types of each and the use cases of each one.
Darrell Alfonso, Director of Marketing Strategy and Operations at Indeed, discusses the flexibility and power of the cloud data warehouse and how MarTech leaders can bridge technical and marketing teams.
Jake Larson, MarTech leader at M1, discusses how the cloud data warehouse has transformed his marketing organization and M1’s customer experiences for the better.
Learn how to leverage dataloader.io to sync data into Salesforce and why it may not be the best option for you.
What is data observability and how does it impact data teams?
Learn how data observability can produce better data products and reduce data downtime.
How do the 6 Snowflake data types work?
Learn about the 6 different data types that you can use in Snowflake.
What Is data discovery and how can it benefit you
Find out how you can leverage data discovery to build trust and create better data products.
Usage-based billing is way too hard - how the warehouse makes It easy
Transform your B2B SaaS billing with Hightouch's automated solution.
What is data integration and how does it work?
Learn what data integration is and learn how it's used to extract, load, and transform data for analytics and activation.
The five steps for data analysis
Learn why data analysis is so important and what the five steps for data analysis are.
What is data transformation and how does it work?
Learn what data transformation is and how it's used to modify, reformat, cleanse, and restructure data.
Top 10 skills to learn as a data engineer
Data engineer is an in-demand job. Find out the top 10 skills you must know as a data engineer.
What is DuckDB
Find out all about DuckDB and how it can help you as a data analyst.
What is data taxonomy?
Find out what data taxonomy is and how it can benefit your data and your business.
A practical guide to using the new Hightouch Fivetran extension
How we automated a near real-time end-to-end pipeline in 15 minutes, without an orchestrator
Should you pay more for dbt Cloud?
Unpacking the 2023 dbt Cloud price change
What is data replication
Find what data replication is, the benefits it can give your business, and the different types depending on the platform.
What's in store for data teams in 2023?
Here’s what three dozen industry practitioners had to say.
The definitive guide to Product-Qualified Leads (PQLs)
Learn why you should care about product-qualified leads and how you can build a product-qualified lead score to increase conversions.
What is operational analytics & why you should use it
Operational Analytics shifts the focus from simply understanding data to taking action on it in the tools that run business processes. Instead of using dashboards to make decisions, Operational Analytics is focused on turning insights into action – automatically.
The ultimate guide to B2B SaaS metrics & how to calculate them
Find out what B2B SaaS metrics you should be measuring and how to calculate them.
Data mapping tools: what is the best option for your business?
Learn everything there is to know about data mapping and discover which tool is right for your business.
Data teams need to break out of their bubble
Data teams and stakeholders are often deeply siloed from each other, and the data team/marketing team divide is a powerful example of this dysfunction.
Reverse ETL has crossed the chasm
All signs point to widespread industry validation and a rapid acceleration in adoption.
How to get more out of your analytics
Leverage Data Activation to help your analytics team drive action and business impact.
How to calculate a PQL (Product Qualified Lead) in SQL
Learn how you can calculate product qualified lead in SQL.
Why do we do data?
What do you actually do with data besides analyzing it and ML/AI?
How to calculate MRR (Monthly Recurring Revenue) in SQL
Learn how you can calculate monthly recurring revenue in SQL.
How to calculate a lead score in SQL
Learn how you can calculate a lead score in SQL.
How to calculate LTV (Lifetime Value) in SQL
Learn how you can calculate lifetime value score in SQL.
The definitive guide to Tableau CRM
Learn how you can leverage Tableau CRM for data integration, predictive analytics, and cloud-based visualization.
How to calculate a SQL (Sales Qualified Lead) in SQL
Learn how you can calculate a sales qualified lead score in SQL.
How to calculate a (MQL) Marketing Qualified Lead in SQL
Learn how you can calculate a marketing qualified lead in SQL.
How to calculate ARR (Annual Recurring Revenue) in SQL
Learn how you can calculate your annual recurring revenue in SQL.
Power your product experiences with Hightouch
Combine the analytical power of your warehouse with the low-latency performance of your application databases to build real-time, personalized customer experiences.
Building a product-led growth engine on top of the data warehouse
Learn how we evolved our PLG engine to take advantage of our biggest asset: our data warehouse.
How to measure the impact of your data team
Learn why you should stop focusing on metrics and why you should start tracking outcomes to measure the impact of your data team.
