Branch.io
Event tracking helps you understand how a user moves through your app and what actions they are taking along the way. Commerce, Content, and User Lifecycle events can all be tracked this way.
Sync user events in Commerce, Content, and User Lifecycle to Branch.io
Improve your Branch.io data with Hightouch
E-commerce use cases
Access, process, and analyze customer and product data from across your business. Then activate that data to create personalized, one-to-one experiences in your e-commerce store. Additionally, by keeping product data such as inventory levels and sales trends up-to-date, you can make informed decisions about product offerings and pricing strategies.
Advertising use cases
By integrating your data warehouse with your ad platforms, you can deliver highly targeted and relevant ads to your ideal customer profiles. With accurate and up-to-date data at your fingertips, you can create more effective marketing campaigns that drive engagement and conversions.
Analytics use cases
Ideally, your data warehouse should serve as the true source of data that contains all of your customer data. When this is the case, using your warehouse as the source for your analytics platforms enables richer product-usage analysis. You can sync enriched data from your warehouse to create more granular segments as well as bring in data from your engagement tools. Additionally, you can ensure that your product and growth teams work with data that is always up-to-date and in the expected format.
Conversions use cases
Send online and offline conversion event data to ad platforms for measurement and campaign optimization.
All 35+ Branch.io integrations
Before Hightouch
Inconsistent and inaccurate data
Laborious and expensive
Brittle and inflexible
After Hightouch
Consistent and accurate
Observable and governed
Scalable and flexible